This course was created with the
course builder. Create your online course today.
Start now
Create your course
with
Autoplay
Autocomplete
Previous Lesson
Complete and Continue
Leverage Social Media and Online Strategy To Grow Your Church
Getting Started With Leverage
Course Walkthrough (29:16)
Welcome To Leverage (3:36)
Workbook Introduction (1:11)
Who This Course Is For? (4:30)
Getting Started (3:36)
The Strategy
Strategy Overview (6:35)
The Front Porch Concept (1:20)
The Rhythm (15:23)
The Why (9:02)
The Essential Things To Know (10:12)
Be Authentic (3:37)
Marketing Vs Ministry (6:54)
Social Media
Leverage Social Media (1:59)
Understanding The Business Of Social Media (4:48)
Which Platform Should You Use? (1:42)
The Front Porch Concept Of Social Media (5:01)
One Click Next Step (2:37)
Using Hashtags (2:14)
Build Engagement On Social Media (1:18)
Your Social Media Audiences (10:41)
Facebook Pixels And Audiences (21:41)
Boosts (65:08)
Social Media Can't Stand Alone (3:54)
Landing Page
Introduction To Landing Pages (3:01)
Landing Page Vs Homepage (2:54)
Key Components (8:59)
Examples (4:30)
Specific Event Landing Pages (3:50)
Landing Page Wrap Up (0:50)
Email Lists
Why Emails? (3:38)
Keep This List Separate (1:37)
Use An Email Marketing Service (2:42)
What To Do With Your Emails (2:37)
Build And Send Emails (3:01)
Other Email List Tips (3:24)
Creating The Right Kind Of Emails (13:43)
The Next Step Purpose (1:21)
Email List Wrap Up (0:32)
Content
Content Introduction (1:10)
Best Practice For All Content (3:19)
Engagement (8:24)
The Good Enough Principle (5:32)
Photos and Videos (6:47)
Create, Capture And Deliver (1:50)
Live Videos (19:15)
Instagram Content (7:12)
Facebook Content (14:29)
Content Examples (5:46)
Helping Participants Become Promoters
Participant/Promoter Introduction (2:34)
Make It Part Of Your Culture (4:58)
Coaching Participants (and Staff, and Everyone.) (5:43)
Don't Make It About Your Page Or Account (6:30)
Give Them Tools (2:09)
Have Everyone Tell The Story (4:05)
How To Use The PDF
Bonus
Complete Workbook
Equipment Recommendation
How To Shoot Quality Video With An Smartphone (6:12)
Facebook Groups (10:22)
Using Audacity for Podcasting and Audio Editing (19:21)
Load IGTV Videos From Your Computer (10:37)
Run A Facebook Page Like Campaign (13:39)
The Instant Experience Post On Facebook (16:12)
Facebook Checklist and Content Idea PDFs
Coaching Participants (and Staff, and Everyone.)
Lesson content locked
If you're already enrolled,
you'll need to login
.
Enroll in Course to Unlock